Archive for September, 2008

Page Rank Lookup Tool From SEO Chat

Friday, September 19th, 2008

You have to love this Page Rank Lookup tool from Seo Chat. Rather then checking every page on your site individually for PR, SEO Chat’s tool allows you to check 100 urls at a time. Its a great time saver.

 

Great Tips on Image Optimization

Friday, September 19th, 2008

 

Seroundtable has a great conversation on image optimization with suggestions from some pros including: 

  • He says that you should enclose your images in divs (defined by a photo class).

  • Image titles should be in h3s or larger.

  • Images that you want search engines to know about should be 35-40% of the page size and should be on the top of the page.

  • The image name is still important.

  • Captions should be added to images.

  • Never forget those ALT tags (but TITLE tags are not as important).

  •  You can refer to the image from somewhere in your content to boost its relevance.

  • Search engines are getting smarter at figuring out what is in images (face recognition, for example).

     

    Visit Serountable to see the complete list.

     

 

Google’s New Quality Score Improvements Going Live Shortly

Wednesday, September 17th, 2008

Google’s new quality score Improvements will soon be going live. Google will still consider account click through rate history, keywords and landing page quality. Here is an excerpt from the Google adwords blog:

  • Quality Score is now more accurate — because it is calculated at the time of each search query
     
  • Keywords are no longer marked ‘inactive for search‘ — all keywords are active because they are evaluated for every relevant query
     
  • ‘First page bid estimates’ replace ‘minimum bids’ in your account — providing a more actionable and useful metric to advertisers

 

Uploading to Twitter From Ezine Articles

Tuesday, September 16th, 2008

My good friend John Alexander sent me the news last week that you can now upload your Ezine Articles to Twitter. Check out these easy to follow instructions  and get started.

 

Google Takes Google Suggest Out of Beta

Sunday, September 14th, 2008

If you have been in the SEO business for more than a few days, you know about Google Suggest. This past week it went mainstream and it has created a small buzz in the online world. SEO’s have used Google Suggest as a keyword tool for some time now. It was never a serious tool but then again, it was never meant to be one.

A month ago, Google enhanced their Adwords external keyword tool and it has become a tool of choice for many pros. Of course, you wouldn’t want to put all your eggs in one basket so watch for our next post on keyword research.

Link Diagnosis Tool for Firefox

Sunday, September 14th, 2008

While you are adding extensions to Firefox, add this Link Diagnosis Tool. Probably my favorite tool on Firefox , gives you all kind of info on external links to your website or your competitor’s websites.

Google’s New Browser – Chrome

Sunday, September 14th, 2008

I downloaded Google’s new browser, Chrome, this morning. I find it faster than Firefox and it has a few easy to use features like the dual address bar/search box and the additional tab feature is great.

Still, you can’t beat Firefox for SEO purposes. Download Firefox and then download extensions like SEO Quake and Search Status and save time researching competitors in your market.

Welcome to Toronto SEO Training by Search Engine Academy

Sunday, September 14th, 2008

My name is Barry Byers and I am the owner of Search Engine Academy Toronto. Here is what you can expect from our Toronto SEO Training blog:
We will provide you with up to the date white hat SEO news and techniques along with the latest search engine optimization tools that the pros are using.

We’ll give you tips on social media marketing, social bookmarking, blogging, pay per click advertising and on what direction search engine marketing is heading.

Our promise to you is that we will put it all on the table; we won’t hold anything back.

Sincerely,
Barry Byers

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