Internet Marketing Training – 5–Day SEO, PPC, and Social Media Workshop

Internet marketing is evolving at a rapid pace, making it difficult to stay up to speed with the latest advancements, and take advantage of the many opportunities that exist. The 5–Day SEO, PPC, and Social Media Workshop, includes all three Internet Marketing Academy workshops in a single week!

Workshop Date and Time:

Internet Marketing Training – 5–Day SEO, PPC, and Social Media Workshop is from March 26 to March 30, 2012 in Toronto, Ontario. Workshops start at 9:00 a.m. and end at 5:00 p.m.

Search Engine Optimization (SEO)

The first three days consists of the 3–Day Advanced SEO Workshop. On the first day of the SEO workshop, you will gain a comprehensive understanding of how to optimize your Website (on–page). On days two and three you will learn how to develop back–links through various channels including directories, blogs, articles, and press releases.

Pay Per Click (PPC)

Day four consists of the Fundamentals of PPC Workshop. You’ll learn how to identify the right keywords to go after, how to build a highly efficient and effective campaign in Google Adwords, how to develop ads that generate high click–through rates, and how to build a Website or landing page to maximize online sales or leads.

Social Media

Day five consists of the Fundamentals of Social Media Workshop. You’ll learn about the four key areas of developing and sustaining a sound social media strategy and campaign including how to set up social networks for business in Facebook, Twitter, Google+ Project, YouTube, and LinkedIn. You’ll learn how to establish a sound process to ensure that your social networks are well managed and maintained long–term. You’ll learn how to automate certain steps in your social media campaign to establish an efficient social media system that’s easy to manage. And you’ll learn how to track and respond to your social networks to maintain an effective conversation with your market in a timely manner.