If you trawl the net, you will dig up tens of articles on how best to deal with dissatisfied fans on social media sites. You will also find many posts on how to reward your most valuable social media fans and customers. However, there are not many posts on how you can convert these silent followers or casual likers into fans.
The world of public relations and social media are intertwined and ever-changing. You can’t afford to lag behind in this realm, because if you do not tap into the trends, someone else certainly will. Here are few public relations and social media trends that you can expect to see in 2014.
Social Media Outlets for Business There is no doubt that social media platforms are key tools for any business hoping to communicate and engage with a virtual audience. Each of the popular social media platforms today have unique components and benefits to offer, and often enable access to a slightly varied audience platform by platform.Read the full article →
Tips to Pick a Winning Hashtag Most social media platforms that have a large fan-following now support hashtags, which has placed a new tool in the hands of marketers worldwide. Many businesses are launching Twitter, Instagram and now even Facebook campaigns that centre around specific hashtags. If your company is preparing to begin a hashtagRead the full article →
LinkedIn Announces Publishing Platform Open to All Users Recently, LinkedIn announced its plans to open its publishing platform to all users, giving anyone with a LinkedIn account the opportunity to blog on its site. Essentially, if you have a desire to share career advice or industry insights that would be useful to other members, LinkedInRead the full article →
Every February 14, across North America and in many other places around the world, flowers, chocolates and gifts are exchanged between loved ones, all in the name of St. Valentine. Approximately 150 million Valentine’s cards are exchanged annually, making Valentine’s Day the second most popular greeting card holiday after Christmas. Valentine’s Day is, for many, not just a consumer holiday, but holds the potential for being the most romantic day of the year.
Over the recent months, Facebook has been working tremendously to make advertising on Facebook easier to do. Here are some of the recent changes and updates that have been made to make life easier for the internet marketer.
If you’re a business owner, professional or internet marketer, LinkedIn should be your most important and engaged in social networking account. Connections are key to the success of your business and LinkedIn is one of the best ways to build these connections. Many businesses and marketers place most of their efforts on Twitter, Facebook, etc. and fail to utilize the impressive marketing abilities that LinkedIn has to offer. LinkedIn can be a powerful marketing tool for your business and if used properly, can take businesses to the next level.
A new epoch in social media is on the horizon that will force the field to mature. Evolution in the industry will take place because its consumers demand change in the way media and social intersect. Social media’s future can be summed up in a word: value. Without this, businesses with an online presence cannotRead the full article →
Social media has become an important part of everyday life for many people. It helps people stay connected, contact old friends and acquaintances, share photos and videos and discuss about everything under the sun. Social media has created such an impact that it now affects even the offline behavior of users. A recent survey conductedRead the full article →